Explanation

Entry links

An entry link connects two entries with a named, typed relationship, such as a contact who works at a company or a contact involved in a deal. Unlike a reference field, a link can carry a role, a label, and a primary flag, and it is read from both sides. The link types come from a fixed set.

An entry link connects two entries with a named, typed relationship, such as a contact who works at a company or a contact involved in a deal. Unlike a reference field, a link can carry a role, a label, and a primary flag, and it is read from both sides. The link types come from a fixed set.

Requirements

None to read. To create links: a role that can edit the entries involved.

What an entry link is

An entry link (elsewhere: association) is a connection between two entries that is not stored in either of them as a field. It has a type that says what the connection means and which way it points. Four types are available:

Link typeConnectsCan carry a role
Company ofA contact and the company they work atYes, such as Buyer or Decision maker
Deal contactA deal and a contact involved in itYes, such as Champion or Signer
Reports toA person and the person they report toNo
Attached noteA note and the entry it is aboutNo

All four are many-to-many: a contact can work at several companies, and a deal can involve several contacts.

  • Role: what this connection is, on types that allow it. A consultancy links three contacts to a deal as Sponsor, Evaluator, and Signer.
  • Primary: one link of a type can be marked primary, such as a contact's main company. Marking a new one primary clears the old one.
  • Label and position: a free label and an order among links of the same kind.

Use a reference field when one side owns the pointer: an order has its customer, a placement has its client. Use an entry link for a relationship between peers that carries its own facts, such as the role a contact plays on a deal. A link is not a field on either entry, so it does not appear in the entry's columns; it appears alongside the entry, in both directions.

Notes and limitations

  • The set of types is fixed. You cannot add your own link types. For a relationship the four types do not cover, use a reference, or a collection for the relationship itself; see Modeling compatibility between products and equipment.
  • No duplicates. Creating a link that already exists does not create a second one.
  • Automations can create links with a create-entry-link step, for example linking a new deal to the contact who submitted it. See Steps and actions overview.
  • Filtering. You can find the entries linked to a given entry by a given type, from either side.

For the model around it, see Understanding the Sonta data model.

Frequently asked questions

Can I create my own link types?
No. The four link types are fixed. Use a reference field, or a collection for the relationship, for anything else.
What is the difference between an entry link and a reference?
A reference is a field on one entry that points at another. A link sits between two entries, carries its own role and primary flag, and is read from both sides.
How do I set a contact's main company?
Mark that company link as primary. Marking a new one primary clears the previous primary.